Fashion Favors Filmy Fabrics

IN addition to costumes of American manufacture, and to a large extent, of American design, offered in the following pages, a chapter from the story of late Paris openings is also told in pictures. The Paris representatives of the Dry Goods Economist made their own selecicns from among the best of the models shown, imported them directly to the New York office of the Economist where they were photographed. The French models chosen were those regarded as particularly adaptable to the taste of the well-dressed American woman, and all of these models have either been copied or reproduced with slight modification by American manufacturers, and are now available in the best shops in our American cities.

Summing up the style situation for early Summer, one finds sheer fabrics in high favor. Chiffons will have a tremendous vogue, both printed and in plain color. The printed chiffons will frequently find themselves veiled with plain self fabric, and at present, in the choice of the printed materials, there is quite a leaning to small patterns. The use of lace also continues to be much emphasized. Lace is approved either as a trimming or as the fabric proper.

Broderie Anglaise has assumed a leading position among Summer frock fabrics. Batiste, organdy and voile all lend themselves to this effective eyelet and cut-work, and deep flouncings and all-over effects are equally popular.

Nets of one sort or another are also playing quite a rôle in the lineup of warm-weather fabrics.

VERY large or very small may be said to be the trend in millinery as featured in models shown by both French and American designers. In straw, Milan, Bangkok, leghorn and many novelty braids are noted, and straw braids are worked in interesting and novel ways. There is a decided leaning to back trimmings, and these are usually placed rather high. Flat pendant effects from the side are also popular, as one of the hats in the group of three above demonstrates. Much ribbon is used in the trimming of hats, and flower hats or elaborately flower trimmed ones are also decidedly in the limelight.

This Rotogravure Style Section is prepared for the Quality Group, of which this magazine is a member, by the Fashion Editors of the DRY GOODS ECONOMIST. For nearly eighty years the DRY GOODS ECONOMIST has been the leading style authority of the dry goods merchants of America and its fashion forecasts are followed weekly by more than 35,000 leading stores throughout the country.

The illustrations shown in this section represent the styles which have been endorsed by the premier designers of America and Paris and which will have the place of honor in American showrooms during the coming season. Bizarre and freak styles are not shown. American adaptations of French styles are based on samples which are imported by the DRYGOODS ECONOMISTfrom the great Parisian houses in advance of each season.

Accessories addd The Smart furnishing Touch

RETURN to favor of the long discarded feather hat is indicated by some recent offerings of leading French designers of headgear, one of the exceptionally interesting feather hats of 1924 vintage being shown on this page. It is small and fits the head closely. Birds’ head trimmings are also registering. Hats of this type naturally complete a suit or street frock of somewhat tailored lines, the larger hats finding favor for wear with more formal costumes or with distinctly warm weather frocks. The lace hat or lace trimmed hat is good, whether large or small.

Inquiries regarding merchandise described in this section, and where it can be secured in your town, as well as comments, suggestions or criticisms, will be welcomed. Address, style Editors, The Quality Group, 681 5th Ave., New York City.